For some reason, despite the fact it is a public holiday, I can't sleep. So I start flicking through the channels on the TV to find a report on Channel Nine's Today Show on the Royal Easter show (currently under way, strangely enough).
The scary bit? The reporter was interviewing (at the same time) a world champion hula hooper AND getting a demonstration on how to clean chickens.
Don't get me wrong - I'm all for the promotion of poultry cleanliness. No one wants that chicken flu anywhere near them.
Is it just a bit much to ask that we not be put through the spectacle of watching the chook being cleaned while a girl in a black satin costume and big sunglasses twirls hoops around her neck and waist in the background?
I mean, here's one of the reasons why Today keeps losing to Sunrise in the morning show ratings stakes - they can't properly identify how much information you need to put to make a story. This is two stories, people - make two SEPARATE segments!